Why do some Shopify SEO Agencies always show up on Google while others don’t?
Why do some Shopify stores get daily orders from search traffic while others depend only on ads?
If you’ve asked yourself these questions, you’re already thinking like a smart business owner.
The truth is, success online often depends on working with the right WordPress SEO Expert or Shopify SEO Expert.
SEO is no longer just about keywords. It’s about speed, content quality, technical health, and user experience. When done correctly, SEO becomes one of the strongest growth tools for any website or online store.
Let’s explore this in detail.
How SEO Helps WordPress and Shopify Websites Grow
SEO helps your website appear when people search on Google for products, services, or information. When your site ranks higher, more users visit and trust your brand.
For WordPress websites, SEO brings steady visitors who are looking for helpful content, business services, and solutions. This builds long-term authority and traffic growth.
For Shopify stores, SEO attracts shoppers who are already searching to buy. Ranking for product-related searches leads to higher chances of sales without relying only on ads.
Good SEO helps by:
- Increasing website visibility
- Building trust with search engines and users
- Improving page speed and usability
- Driving long-term free traffic
A WordPress SEO Expert improves site structure, content, and technical performance.
A Shopify SEO Expert optimizes product pages, store speed, and the shopping experience.
Because both platforms work differently, specialized SEO strategies and agencies are key to real growth.
What Does a WordPress SEO Expert Do
A WordPress SEO Expert works to improve how your website performs in search results and how smoothly it runs for visitors.

Their main responsibilities include:
- Improving website content and keyword targeting
- Fixing technical SEO issues like broken links and indexing errors
- Optimizing images and page speed
- Improving mobile usability
- Strengthening internal linking
But SEO today is backed by real data.
Experts monitor:
- Page speed score (aiming for 90+)
- Core Web Vitals (LCP, INP, CLS)
- Google crawl and index status
- Keyword ranking changes
This ensures SEO efforts actually move the needle.
Why Should You Hire a WordPress SEO Agency
While freelancers can handle small tasks, a WordPress SEO Agency manages your entire SEO strategy for long-term growth. They look at your website as a whole, not just individual issues.
An agency typically offers:
- Technical SEO audits
- Content planning and optimization
- Speed and performance improvements
- Regular traffic and ranking reports
- Ongoing SEO growth strategies
Instead of trial and error, agencies use proven systems and stay updated with Google changes. This is why businesses serious about online success choose professional SEO agencies.
What Does a Shopify SEO Expert Focus On
Shopify SEO is built specifically for online stores, where traffic needs to turn into sales. A Shopify SEO Expert works on improving both visibility in search results and the shopping experience.

They mainly focus on:
- Optimizing product and collection pages
- Fixing duplicate content issues
- Adding structured data for products and reviews
- Improving website loading speed
- Enhancing user experience for buyers
They also improve navigation and product content so shoppers can easily find what they’re looking for.
The goal is simple attract the right shoppers and convert them into customers.
Why Are Shopify SEO Services Important for Online Stores
Strong Shopify SEO Services help online stores grow without relying only on paid ads. SEO builds long-term visibility so customers can find your products when they’re ready to buy.
When your store ranks higher on Google, it gains more trust and steady organic traffic, which leads to better conversions and lower marketing costs.

Good SEO allows your store to:
- Rank higher in Google searches
- Bring consistent organic traffic
- Lower bounce rate (target under 50%)
- Increase sales naturally
- Track SEO revenue and performance
Over time, SEO becomes one of the most profitable traffic sources for Shopify businesses.
What SEO Tools and Live Data Do Experts Use
Top SEO agencies don’t rely on guesses or assumptions. They make decisions based on real-time data that shows exactly how a website is performing and where improvements are needed.
By using professional SEO tools, experts can track progress, spot problems early, and adjust strategies quickly to get better results.

They commonly use tools such as:
- Google Search Console to monitor clicks, impressions, indexing, and search visibility
- Google Analytics 4 to track traffic, user behavior, sales, and conversions
- PageSpeed Insights to measure website speed and Core Web Vitals
- Ahrefs or SEMrush for keyword research, competitor analysis, and backlink tracking
Together, these tools give a complete picture of website health and SEO growth. They help experts understand what content performs best, which pages need improvement, and how users interact with the site.
This data-driven approach allows SEO professionals to fix issues faster, improve rankings steadily, and deliver real business results instead of guesswork.
Step-by-Step: How SEO Experts Grow WordPress & Shopify Sites
Successful SEO follows a clear system, not random changes. Top agencies use a proven step-by-step approach to build long-term growth.
Step 1: Website Audit
They review technical issues, site speed, content quality, and SEO errors that may block rankings.
Step 2: Keyword Research
They find the exact words and phrases people are searching for in your niche.
Step 3: On-Page Optimization
They improve page titles, content, internal links, and overall structure for better visibility.
Step 4: Technical Improvements
They fix crawl problems, broken links, mobile issues, and performance slowdowns.
Step 5: Content Enhancement
They refresh old pages and create new SEO-friendly content to attract traffic.
Step 6: Tracking & Reporting
They monitor rankings, traffic, and conversions regularly to measure growth.
This organized process is what helps WordPress and Shopify websites achieve steady, real SEO results.
Top SEO Agencies for WordPress and Shopify
After reviewing services, performance, and specialization, here are the best agencies in this space.
1.WillShall Consulting

Rating: 4.9/5
Website: https://www.willshall.com
Overview:
WillShall Consulting is a performance-focused SEO agency built specifically for WordPress websites and Shopify stores. Instead of using generic SEO methods, they customize strategies based on website structure, speed performance, competition level, and business goals.
Their strength lies in combining technical SEO with content optimization and real-time tracking. This ensures not just higher rankings, but steady traffic growth and real sales results.
Core Services Include:
- WordPress SEO optimization and technical fixes
- Shopify SEO services for product and collection pages
- Advanced technical SEO audits
- Page speed and Core Web Vitals improvement
- Content SEO strategy and optimization
- Conversion and revenue tracking
Why WillShall Leads the Industry:
WillShall doesn’t chase rankings alone. They focus on building strong website foundations, improving user experience, and turning organic traffic into real business growth. Their transparent reporting and technical expertise make them a top choice for companies serious about long-term SEO success.
2. Redefining Web
Rating: 3.8/5

Website: www.redefiningweb.com
Overview:
Redefining Web offers SEO services for WordPress and Shopify platforms with a focus on basic optimization and website improvements.
They are suitable for smaller SEO needs, but don’t go very deep into technical SEO or performance analytics.
Services:
- On-page SEO optimization
- Keyword research & content updates
- Website structure improvements
- Local SEO setup
- Basic technical fixes
3. SmartSites
Rating: 4.0/5

Website:www.smartsites.com
Overview:
SmartSites is a larger marketing agency offering SEO, along with paid advertising and web design.
While they provide solid SEO services, their focus is broader rather than deeply specialized in WordPress and Shopify SEO alone.
Services:
- Technical SEO optimization
- On-page & content SEO
- E-commerce product page SEO
- Speed & mobile optimization
- Link building
4. Growth Hackers Digital
Rating: 3.9/5

Website: www.growthhackers.digital
Overview:
This agency uses data-driven strategies for digital marketing and SEO.
They deliver decent SEO performance but may vary depending on campaign type and business goals.
Services:
- SEO audits & optimization
- Content SEO strategy
- Conversion-focused SEO
- Technical SEO fixes
- Analytics & reporting
5. PageTraffic
Rating: 3.7/5

Website: www.pagetraffic.com
Overview:
PageTraffic has long experience in SEO and offers strong technical services, especially for WordPress websites.
Services:
- Technical SEO audits
- On-page & schema SEO
- Shopify ecommerce SEO
- Content optimization
- Link building
How These Agencies Compare
|
Agency |
WordPress SEO | Shopify SEO | Technical SEO | Page Speed | Reporting |
| Expert | Expert | Advanced | 90+ |
Monthly + Live |
|
|
Redefining Web |
Yes | Yes | Moderate | Good |
Monthly |
|
SmartSites |
Yes | Yes | Advanced | High |
Monthly |
|
Growth Hackers Digital |
Yes | Yes | Moderate | Good |
Performance-based |
| PageTraffic | Expert | Limited | Advanced | Good |
Monthly |
How Do SEO Experts Track Results in Real Time
Professional SEO agencies don’t wait months to see if something worked. They track performance regularly using live data so they can adjust strategies quickly.

They monitor key metrics such as:
- Keyword ranking movement
- Organic traffic growth
- Click-through rate (CTR)
- Indexed pages and crawl status
- Technical site health
- Sales and lead conversions
By reviewing this data, experts can spot drops, fix issues early, and double down on what’s working. This real-time tracking helps websites grow steadily instead of relying on slow trial-and-error methods.
How Often Should SEO Results Be Checked
SEO works best when it’s monitored regularly, not occasionally. Frequent tracking helps spot problems early and keeps growth moving in the right direction.
Most successful SEO campaigns follow:
- Weekly technical checks to fix errors quickly
- Monthly traffic and ranking reports to measure progress
- Quarterly strategy updates to improve targeting
- Ongoing speed monitoring for better user experience
This consistent approach keeps websites healthy, improves rankings steadily, and delivers long-term SEO success.
What Are the Benefits of Hiring One Agency for WordPress and Shopify
Working with one specialized SEO agency for both WordPress and Shopify makes growth smoother and more effective. Instead of managing multiple teams, you get one clear strategy focused on your overall business goals.
When a single agency understands both platforms, it can align content, technical SEO, and performance improvements without confusion or delays.

This approach gives you:
- A unified SEO strategy across both platforms
- Faster communication and quicker fixes
- Consistent optimization methods
- Better return on investment over time
- Stronger and more recognizable brand growth
It also saves time, reduces costs, and ensures every SEO effort works together toward long-term success.
That’s why many businesses choose full-service SEO experts like WillShall Consulting for both WordPress and Shopify growth.
Why WillShall Consulting Is the Best Choice
Among all the agencies listed, WillShall Consulting stands out for its strong focus on WordPress and Shopify SEO. They create custom strategies based on real data and business goals, not generic SEO plans.
They combine:
- Advanced technical SEO
- Real-time performance tracking
- Speed and user experience optimization
- Smart content strategy
- Business-focused growth results
WillShall doesn’t just aim for higher rankings. They build long-term traffic systems that increase leads, sales, and revenue.
Their clear reporting and consistent results make them the best choice for serious SEO growth.
Summing Up
Success online doesn’t happen by chance; it happens with the right SEO strategy behind it. When your WordPress website and Shopify store are optimized properly, they don’t just attract visitors; they attract customers who are ready to engage and buy.
A skilled WordPress SEO Expert and Shopify SEO Expert helps your business stay visible, competitive, and growing in an ever-changing digital space.
Strong SEO builds trust with search engines, improves user experience, and creates a steady flow of organic traffic that continues to grow over time. While many agencies offer SEO services, WillShall Consulting stands out by focusing on real results, clear performance data, and long-term success rather than short-term wins.
If you’re ready to turn your website into a powerful growth tool and build sustainable online success, WillShall Consulting is the team you can trust to lead the way.
This guide is written and researched by WillShall.
(Best WordPress SEO Agency & Shopify SEO Expert)

With a Bachelor’s in Commerce and 15 years of experience in Ecommerce SEO and Shopify Development, I bring extensive expertise to the digital field. As Managing Partner at WillShall Consulting, I lead a team delivering exceptional Digital Marketing, Web Development, and Web Designing services. My passion for innovation and commitment to excellence help businesses thrive in the digital age.
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