Why use our
Facebook Advertising Services?

Using Facebook Advertising Services offers a ton of benefits. Apart from improved visibility,
you also get a boost in traffic and increased leads and revenue.

Reach Target Audience

The targeting capabilities of Facebook are simply unparalleled. You can create a target audience based on various factors such as behaviors, interests, age, demographics, locations, languages, and more. There are 3 type of audiences which Facebook provides. Saved Audiences, Custom Audiences & Lookalike Audiences which we use in our Facebook Ads Services.

Brand Awareness

Social media marketing services aid in increasing brand awareness. If the potential customers don’t know you exist, they won’t buy or engage. Two core objectives of the Facebook Advertising is the Brand Awareness and Reach. Brand Awareness is to reach people who are interested in your brand or product, however reach is to connect with maximum number of peopler.

Increase Website Traffic

Optimizing the landing page of the website and making it relevant will lead to more traffic from Facebook ads. Optimizing the landing page of the website and making it relevant will lead to more traffic from Facebook ads. Optimizing the landing page of the website and making it relevant will lead to more traffic from Facebook ads

Increase Revenue & Leads

Understanding the right audience segment result in increased leads, conversions, and overall revenue. You can use the custom audience to locate similar people and integrate Pixel for in-depth analytics. Understanding the right audience segment result in increased leads, conversions, and overall revenue.

Our Facebook Marketing Process

1

Business Review

We follow a step-by-step approach to Facebook marketing. In the first stage, our Facebook ads expert team conducts an extensive business review. Here, we gather more information on your brand, your goals, and what results you want to achieve. For that, we schedule multiple calls and meetings to learn more about your business!

2

Setting Up the Goals

In the next stage, you need to set the right goal for the Facebook ad campaign. For instance, the client’s goal might be reaching out to more audiences to let them know the brand exists. In that case, the campaign objective needs to be awareness. Similarly, for sales, you can choose conversion

3

Choose Audience For Smarter Ad Targeting

After this, audience selection comes into play. Our experts study the business and their products or services to choose the right audience segments. It is recommended to select multiple audience segments to see which one performs better for your brand. That way, picking the best marketing strategies for the Facebook ad becomes easy.

4

Set up and Manage Ad Budgets

After deciding on the Facebook marketing strategy, it is time to set up the budget. It is vital to understand that brands need to invest in order to get results. Setting up a moderate budget is a good idea. The brands can always scale up after good results start coming.

5

Ads Creation

In this step, we create Facebook ads that are best suited for your brand. The content needs to be in alignment with the personality, tone, and products of the brand. Posting different types of ad formats is an excellent way to see which ones do better with what audience.

6

Monitor Ad’s Performance Metrics

Once the ad is posted, we monitor the performance of the ad as part of our Social media marketing service. For that, setting up the right KPIs is necessary. Assessing the performance metrics of the ad can help infer crucial details. After that, our experts make changes if necessary. Daily monitoring aids in catching mistakes quickly

7

Report on Facebook Ad Performance

In the last stage, we create a detailed report on the Facebook ad performance. We believe in transparency and thus develop reports containing the details of the ad campaign for our clients. Moreover, we also encourage feedback from our clients so that we can make changes accordingly.

Our Facebook Marketing
Package includes

Facebook Ads Copywriting

Our Facebook ad expert team offers excellent copywriting services. From us, you will get top-notch content that grabs

Ad Creation & Split Testing

With the best Facebook marketing expert team, we create ads for multiple audience segments. Moreover, we also conduct split testing to see which audience or ads perform better.

Conversion Pixel Creation

As the leading Facebook marketing agency, we integrate Facebook Pixel for our clients. That way, it becomes easier to measure conversions, build audiences and optimize ads whenever necessary.

Audience Creating for Remarketing

Social media marketing on Facebook is vital to increase conversions for a brand. We create the right audience segment for remarketing.

Facebook Ads Packages

Small Business

$150/₹12,000

(per month)

  • Suggested Ad Spend Monthly Up to 10,000 Rs
  • Campaign strategy and Setup
  • Facebook Ads Campaign – 1
  • Audience Research
  • Ad Set – 1
  • Ad Copy – 1
  • Customization of Ad Placements
  • Set Up Audience Targeting
  • Facebook Pixel Setup
  • Remarketing
  • Carousel and Collection Ads
  • Custom Audience Creation
  • Ad Campaign Monitoring
    (2 in a week)
  • A/B Testing of Ad Set
  • Creative & Placement
  • Monthly Reporting

Midsize Businesses

$200/₹15,000

(per month)

  • Suggested Ad Spend Monthly Up to 20,000 Rs
  • Campaign strategy and Setup
  • Facebook Ads Campaign – 2
  • Audience Research
  • Ad Set – 2
  • Ad Copy – 4
  • Customization of Ad Placements
  • Set Up Audience Targeting
  • Facebook Pixel Setup
  • Remarketing
  • Carousel and Collection Ads
  • Custom Audience Creation
  • Ad Campaign Monitoring (3 days in a week)
  • A/B Testing of Ad Set
  • Creative & Placement
  • Weekly Reporting

Enterprise Businesses

$250/₹25,000

(per month)

  • Suggested Ad Spend Monthly Up to 25,000 Rs
  • Campaign strategy and Setup
  • Facebook Ads Campaign – 3
  • Audience Research
  • Ad Set – 6
  • Ad Copy – 12
  • Customization of Ad Placements
  • Set Up Audience Targeting
  • Facebook Pixel Setup
  • Remarketing
  • Carousel & Collection Ads
  • Custom Audience Creation
  • Ad Campaign Monitoring (4 days in a week)
  • A/B Testing of Ad Set
  • Creative & Placement
  • Weekly Reporting

Factors Affecting the
Facebook Ads Campaign Cost

Target Audience

The audience you want to target is a critical parameter in determining the cost of the Facebook ads campaign. Market segmentation plays a vital role in the case of manual bidding. These include age, language, geographical location, advanced connections, interests, and behaviors. Targeting people with specific interests is recommended.

Ads Campaign Objective

The objective of the Facebook ads campaign is a crucial factor in determining the cost. It is mainly due to the funnel stage of the users you want to target. For instance, brand awareness or consideration campaigns cost much less when compared to conversions that lead to purchases or sales.

Ads Bidding Strategy

Facebook offers a wide range of bidding strategies such as lowest cost, highest value, cost cap, manual, and minimum ROAS. If you opt for the manual bidding strategy, you will need to place equivalent or higher bids to get preference over other bidders. As a result, the costs will increase.

Ads Objective

The objective of the ad is a significant factor in determining the cost of the campaign. You need to make sure that the aim of the campaign and ad matches in terms of content and intent. You can rely on the best Facebook marketing company in India to help you out!

How to choose Facebook ads service
provider for your business?

requirements

Understand your own requirements

Firstly, you need to conduct an internal assessment. What is it that you need from the agency? Do you want to increase brand awareness? Or are you more interested in improving sales? When you have a clear goal in mind, choosing the right company becomes easier.

client-testimonial

Client testimonials & previous work

After you make a list of potential Facebook ad agencies, you need to go through the reviews. The experiences of previous clients will give you a clear indication of the strategies the company uses and the results they offer. Moreover, you must also assess the previous work of the agency and check if that’s what you want for your business.

looking-pricing

Look at the pricing

Multiple Facebook ad service providers have different pricing systems. Check out the pricing and if it’s not available on the website, ask for quotes. That way, you can compare who is offering what deliverables at what price rate.

ask-question

Ask questions

Finding out more about the company you want to hire is a great idea. Set up a call and talk to the experts. Ask vital questions regarding campaigns, strategies, etc. You need to see how they respond. Communication skills along with expertise will help you make the right decision.

Frequently Asked Questions

Facebook marketing helps business target a broader audience segment for more conversions while uploading high-quality, relevant content to retain existing customers.

The cost of Facebook Advertising varies based on various factors. These include ad copy, images, audience targeting, relevance score, etc.

You need to at least run the Facebook ads for 3-5 days before you can come to a conclusion.

To select the right audience for Facebook ads, you need to have a keener insight into the brand and the products or services it offers.

You can use URL builder to create parameters to track traffic on the website from Facebook Ads.

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